eWIC Update for the State of Alaska

By Thomas Greenman | Apr 2, 2019 4:21:57 PM

We have been keeping in touch with the State of Alaska regarding the new eWIC program and wanted to give you a quick update.

(What is eWIC?  EBT stands for Electronic Benefits Transfer. WIC stands for Women/Infant/Children -  a program providing nutrition, education and other support.  WIC EBT is an electronic process where the food benefits are automatically added onto a card, similar to a debit card. This card, which will be known as the eWIC card, replaces the current paper vouchers/checks.)

Here's a list of roll out dates from the state's WIC website:

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We Are Still Skurla's

By Lynn Skurla Perkins | Mar 26, 2019 1:28:32 PM

To quote one of my dad’s favorite sayings - "there is nothing more permanent than change". 

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Understanding Your Risk - Protect In-House Access to Your Card Data

By Lynn Skurla Perkins | Mar 14, 2019 11:07:00 AM

Here is the next in the series from the PCI Council's -  How to Protect Your Business With These Security Basics.

Security risks are everywhere these days - everyone up and down the chain is affected.  At Skurla's Point of Sale Solutions, we take security very seriously - and wanted to share some resources from the PCI Security Council.  

This month's topic:  Understanding Your Risk - Protect In-House Access to Your Card Data.

PRIVILEGE ABUSE IS THE TOP ACTION LEADING TO BREACHES – ABOUT 55% OF ALL INCIDENTS REPORTED.

Here is a list of recommendations from the Council:

ACCESS CONTROL IS ALL IMPORTANT. Set up your system to grant access only based on a “business need-to-know.” As the owner, you have access to everything. But most employees can do their job with access only to a subset of data, applications, and functions.

LIMIT ACCESS to payment systems and unencrypted card data to only those employees that need access, and only to the data, applications and functions they need to do their jobs.

KEEP A LOG. Track all “behind the counter” visitors in your establishment. Include name, reason for visit, and name of employee that authorized visitor’s access. Keep the log for at least a year.

SECURELY DISPOSE OF DEVICES. Ask your payment system vendor or service provider how to securely remove card data before selling or disposing of payment devices (so data cannot be recovered).

SHARE THIS INFORMATION. Give this guide to your employees and business partners so they know what is expected.

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Data Security Breach Action Plan

By Lynn Skurla Perkins | Mar 13, 2019 12:15:52 PM

As a member of the Retail Solution Provider Association (RSPA), we have access to legal documents and other security resource.

And while we hope that this never happens to anyone - the reality is that small businesses are primary targets for breaches and incidents are on the rise.

Below is a quick checklist provided by RSPA  for reference if you feel your business has been compromised (step number one - avoid a breach!):

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FSA Education: ServSafe Certification Course

By Thomas Greenman | Mar 8, 2019 9:45:54 AM

Food Services of America (FSA) is hosting a ServSafe Certification Course this Monday, March 11th, 2019.  This course is recommended for all food service personnel in restaurants, grocery stores, resorts and other food service establishments.  

What you will learn:

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Notes from the Industry Meeting

By Lynn Skurla Perkins | Feb 26, 2019 4:02:51 PM

I recently returned from an industry conference and wanted to share some of what I learned.

The topic of security was on everyone’s mind and was a key area of discussion.

Here are the highlights from some of the speakers:

Former United States Most Wanted, Brett “GOllumfun” Johnson, referred to by the United States Secret Service as “The Original Internet Godfather”, spoke at the conference.

Quite honestly, I was horrified after he showed us how quickly and easily it was to create a new identity for less than $2. 

There was also discussion around how the Point of Sale industry is now really the Retail and Hospitality IT services industry.

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Understanding Your Risk - Use Trusted Business Partners

By Lynn Skurla Perkins | Feb 26, 2019 11:49:19 AM

Here is the next in the series from the PCI Council's -  How to Protect Your Business With These Security Basics.

Security risks are everywhere these days - everyone up and down the chain is affected.  At Skurla's Point of Sale Solutions, we take security very seriously - and wanted to share some resources from the PCI Security Council.  

This month's topic:   Use trusted business partners and know how to contact them.

It’s critical you know who your service providers are and what security questions to ask them.

Here is a list of recommendations from the Council:

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Essential Business Services Survey

By Lynn Skurla Perkins | Feb 25, 2019 2:11:26 PM

We recently sent out a very brief survey to see what services you feel are important to your business.

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Short on Time? We Have Paper Delivery Options

By Lynn Skurla Perkins | Jan 29, 2019 11:50:44 AM

Life is hectic enough - and often it is difficult to even get away to run the errands that are critical for smooth operations at your business. (And running out of receipt or kitchen paper is never a good thing!)

So we are happy to announce that we now offer next business day delivery on paper rolls - Monday through Friday in Anchorage for a nominal fee.  See below for details and pricing.

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Understanding Your Risk - Install Patches

By Lynn Skurla Perkins | Jan 29, 2019 10:07:28 AM

Here is the next in the series from the PCI Council's -  How to Protect Your Business With These Security Basics.

Security risks are everywhere these days - everyone up and down the chain is affected.  At Skurla's Point of Sale Solutions, we take security very seriously - and wanted to share some resources from the PCI Security Council.  

This month's topic:  Install Patches From Your Vendors

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From All of Us at Skurla's - Happy New Year!

By Lynn Skurla Perkins | Jan 1, 2019 11:21:00 AM

We want to thank you for your continued support and business this past year - and wishing you the best for the New Year.

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What Will Your Restaurant Look Like In 2025? Take a Sneak Peak To See If You Will Be Ready

By Lynn Skurla Perkins | Dec 26, 2018 3:55:07 PM

Six years from now - what will the future look like for your restaurant, your customers, your employees?

When you think about the recent rapid changes in technologies and how it has affected the way consumers shop, find restaurants and order their food - in 6 years we could see some radical effects on the ways restaurants will operate - and these new technologies will impact those that survive and thrive and those that won't be here anymore.

From biometrics to robotics, Oracle Food and Beverage surveyed restaurateurs and consumers to explore which technologies they believe will be widespread in the food and beverage industry by 2025.  Among the topics Restaurant 2025 explores: artificial intelligence, biometrics/facial recognition/3D imaging, robotics, voice activation, wearable technology, virtual reality, drones, and 3D printing.

How will new technology change the way that you run your restaurants?  Here is a sampling of what they found out:

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A Truck Collides with our Building and a Major Earthquake

By Lynn Skurla Perkins | Dec 5, 2018 12:39:55 PM

It was quite a month for many Alaskans - like surviving a major earthquake, just to name one thing. 

(Click here for the  link to see Jesse "saving" his coffee during the quake).

We have had over 1,800 aftershocks as of yesterday, roads are being repaired, schools are still closed, but no one suffered serious injury - amazing.

At Skurla's, we also started the month with a "jolt" - literally. On November 19th, a truck careened into the front wall of our office.  It destroyed the conference room wall, many of the contents, and part of Jeff's office. We are so grateful that this happened before we opened - the outcome could have been much different.  See pictures below!

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Visa Purchase Return Authorization Mandate

By Lynn Skurla Perkins | Nov 21, 2018 12:59:00 PM

From TSYS and VISA:

Visa is introducing an authorization requirement for return (cardholder refund) transactions. Authorizing a return enables the card issuer to validate the cardholder account, decline potentially fraudulent cards, and minimize chargebacks if the account does not exist or is closed. The return authorization message is intended to improve the return process by enabling cardholders to view a credit/return on their online banking statement in real time, as well as support other issuer services such as text alerts, in order to improve the cardholder experience and minimize return inquiries.

Important Dates:

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4 Reasons Why This Tool Will Transform Your Business

By Thomas Greenman | Oct 30, 2018 5:46:37 PM

Do you feel like you barely have enough time to run your business? Could you use another employee to help you manage your social media presence but don’t have the budget for one? Do you want more reviews for your business but aren’t sure how to get there? If you’re like most business owners, the answer to all these are likely - yes!

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'Tis the Season for Gift Cards!

By Thomas Greenman | Oct 10, 2018 3:40:38 PM

The holidays are fast approaching, and your customers will be looking for gift cards to give to their family and friends – do you have enough to meet their demand? Typical turn around times takes around 2-4 weeks from time of order, but the closer it gets to the holidays, these lead times can double.

If you don’t take gift cards, keep reading below or click here to learn a few reasons on why you should!

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Thomas is Attending the Alaska CHARR Convention This Week

By Lynn Skurla Perkins | Sep 24, 2018 2:06:07 PM

Thomas is in Sitka, Alaska this week, attending the Annual CHARR Convention. (For those of you that aren't familiar with this organization, it is the Alaska Cabaret, Hotel, Restaurant and Retailers Association - a non-profit corporation, dedicated to serving the needs of the hospitality industry in the state of Alaska.)

Here is a preview of one of the featured speakers:

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Understanding Your Risk - Use Strong Passwords and Change Default Ones

By Lynn Skurla Perkins | Sep 12, 2018 1:02:50 PM

Over the next several months, we will be sharing the PCI Council's advice on How to Protect Your Business With These Security Basics.

This month's topic:  Use Strong Passwords and Change Default Ones

According to  the Council's Guide - About 80% of breaches involved guessed or stolen passwords!

Here is what they recommend:

CHANGE YOUR PASSWORDS REGULARLY. Treat your passwords like a toothbrush. Don’t let anyone else use them and get new ones every three months.

SEEK HELP. Ask your vendors or service providers about default passwords and how to change them. Then do it!

For more information on managing passwords, click here.

MAKE THEM HARD TO GUESS. The most common passwords are “password” and “123456.” Hackers try easily-guessed passwords because they’re used by half of all people. A strong password has seven or more characters and a combination of upper and lower case letters, numbers, and symbols (like !@#$&*). A phrase can also be a strong password (and may be easier to remember), like “B1gMac&frieS.”

To see how fast it takes to crack a password, click here.

DON’T SHARE. Insist on each employee having their own login IDs and passwords – never share!

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Alaskan Restaurant and Retail Technology Trends - September 2018

By Thomas Greenman | Aug 22, 2018 12:16:02 PM

Once a year, we travel to the Lower 48 to a conference called RetailNOW.  We meet with point of sale companies just like Skurla’s and with the nation's leading vendors.  It’s an amazing event that helps us find out what the future holds for the hospitality/retail industries, but it also provides us with a wealth of information on how we can better serve you. This year’s event was in Nashville and for us Alaskan’s, 90+ degree days are way too hot. But the knowledge we bring back makes it all worth while.

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Understanding Your Risk - Exploring the PCI Council's Small Merchant Guide

By Lynn Skurla Perkins | Aug 20, 2018 11:22:54 AM

“Small businesses are particularly at risk from the costs and opportunity loss associated with a data breach. Implementing the guidance published by the PCI SSC Small Merchant Taskforce will help a small business improve its data security practices and reduce the risk of data theft.“ - Michael Christodoulides, Barclaycard, PCI Small Merchant Taskforce Co-Chair

Security risks are everywhere these days - everyone up and down the chain is affected.  At Skurla's Point of Sale Solutions, we take security very seriously - and wanted to share some resources from the PCI Security Council.  

But first, here are some frightening data points shared by the PCI Security Council:   

  • 71% of hackers attack businesses with under 100 employees (Verizon 2012)
  • 60% of small businesses experienced a cyber breach (HM Government)
  • $20,752 is the average cost to small businesses due to hacking (NSBA)

If this scares you too, keep reading below to learn more about how to protect your business - 

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Why You Need A Password Manager

By Thomas Greenman | Jul 18, 2018 4:29:36 PM

If you are like most folks, you have a handful of passwords that you reuse for all your online accounts. You may change a number or two when it’s expired, for example: Password1 gets changed to Password2, and so on. It’s very likely that some family and friends know some of your passwords too, like your WIFI and Netflix password. In a world full of hackers and breaches, you really are making their job all too easy.

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Updated Phone Tree

By Lynn Skurla Perkins | Jun 28, 2018 10:15:36 AM

You know the drill -  

Please listen carefully as our options have changed.

Call 907-243-2683 during our normal business hours, M-F 8-5 p.m. (Alaska Time)

  • For support, press 3
  • For the office, press 4

(You can also now dial your party’s extension at any time.)

For after hours:

  • If you need emergency MICROS support, please hang up and dial 855-412-2838.
  • If you need emergency support on all other systems, press 3 to be connected.  Or call 907-444-0559.
  • To leave a message for the office for a call back on the next business day, press 4.
  • If you need support for a call back on the next business day, press 5.
  • To repeat these options, press 0.

If you don't love phone trees, you can also fill out the form below, and we can contact you!

Please Contact Me!

 

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Good News! Update to the Global Thermal Paper Roll Shortage

By Lynn Skurla Perkins | Jun 28, 2018 9:04:04 AM

Update to the post earlier this month (see below).

Good news!  We will be receiving 11 pallets of paper on July 3rd!  Next time you come by our office, you will probably see stacks of paper lining our hallways!  

Thank you for your understanding as we continue to work through this issue paper shortage issue. 

(Unfortunately, vendors are raising their prices in the interim.  We will monitor this closely, and hopefully after the shortages are resolved, prices will go back down to their normal levels.)

Earlier this year, we shared information about the global thermal paper shortage. Up to this point, we hadn't seen many changes in the industry that affected pricing or availability of paper rolls. However, that has now changed. 

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TLS Updates - Thank You!

By Lynn Skurla Perkins | Jun 28, 2018 8:29:30 AM

We would like to express our sincere gratitude and appreciation for all the hard  work (and your patience) in the effort to get the TLS updates applied to your point of sale system and equipment. 

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Global Thermal Paper Roll Shortage

By Lynn Skurla Perkins | Jun 8, 2018 10:52:12 AM

Earlier this year, we shared information about the global thermal paper shortage. Up to this point, we haven't seen many changes in the industry that affected pricing or availability of paper rolls. However, that has now changed. Paper vendors are warning of impending price increases and shortages. We have seen some prices quoted as much as $120 for a case of thermal paper and 2-3 weeks delay in receiving paper orders.  Being Alaskans, we have the added difficulty of freight charges and long shipping times on heavy items, such as paper.

We know how critical it is for you to have a reliable supply of credit card paper and receipt paper at a reasonable price, and we are doing our best to work through this (hopefully) short term shortage.

The reality is that there will be price increases, and paper will need to be allocated and rationed at times.  To help with the shortage, here are a few ideas to consider:

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Using Your Retail Point of Sale System For More Than a Cash Drawer

By Lynn Skurla Perkins | May 31, 2018 9:19:00 AM

Traditionally, retail point of sale (POS) systems were primarily used to control cash and record sales. Retail has become more competitive than ever - consumers are using the Internet more than ever to research products, compare prices and shop online.

Today's point of sale systems use data in ways never possible before - and savvy business owners are learning what to do with that data to increase revenues, capture market share, become more competitive, while still controlling their costs and capturing vital sales information.  

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Using Your Restaurant Point of Sale System For More Than a Cash Drawer

By Lynn Skurla Perkins | May 30, 2018 2:25:52 PM

Traditionally, restaurant point of sale (POS) systems were primarily used to control cash and record sales.   

Today's point of sale systems use data in ways never possible before - and savvy restaurant owners are learning what to do with that data to increase revenues, capture market share, become more competitive, while still controlling their costs and capturing vital sales information.  Find out if you are able to answer some of the questions below:

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Reminder: Protect Your Point of Sale or Cash Drawer from Theft

By Lynn Skurla Perkins | May 30, 2018 10:30:00 AM

Tips and Tricks from the Point of Sale World:

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Warning - You May Not Be Able to Accept Credit Cards Next Month!

By Lynn Skurla Perkins | May 24, 2018 8:03:24 AM

In reference to last month's article about the TLS issue, we just want to remind everyone again that if you have not updated your point of sale system, most likely your integrated credit cards* will stop working in June.  While the official deadline is June 30th, many gateways are proactively switching over before then.

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Understanding the TLS Issue & Why Your Credit Cards May Stop Working!

By Lynn Skurla Perkins | May 4, 2018 7:20:06 AM

Yes, credit cards may stop working on your point of sale system this summer!  We are providing you with more information on this important issue - please take a moment to read.

First some definitions and background on this topic:

TLS: Transport Layer Security (TLS) is a cryptographic protocol used to establish a secure communications channel between two systems.

SSL: Secure Sockets Layer (SSL) is the standard security technology for establishing an encrypted link between a web server and a browser. This link ensures that all data passed between the web server and browser remain private.

On Feb. 13, 2015, the PCI Security Standards Council announced that SSL, a protocol designed to ensure that data provided between a web server and a web browser, such as credit card information, remains secure - is no longer an acceptable way to provide strong cryptography, due to a number of known fundamental vulnerabilities. The deadline is June 30, 2018. 

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PCI Council Announces Changes to Qualified Integrators & Resellers Program

By Lynn Skurla Perkins | Mar 25, 2018 7:08:05 PM

In March, the PCI Security Standards Council (PCI SSC) announced new changes to the PCI Qualified Integrators and Resellers (QIR) Program in response to industry feedback and data breach report findings. The program changes are designed to increase the number of QIRs and equip them to help merchants reduce risk by mitigating the leading causes of payment data breaches. 

The PCI SSC QIR program offers specialized data security training and certification to individuals that install, configure and/or support payment systems. PCI SSC maintains a listing of PCI QIRs on its website for merchants to use in identifying and selecting trusted partners. Since the program was established in 2012, breach reports highlight that smaller merchants are increasingly under attack, and that the majority of merchant payment data breaches could be prevented by addressing three critical issues: insecure remote access, weak password practices and outdated and unpatched software.

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Take 5 Minutes to Read About PCI & Security - It Could Save Your Business

By Lynn Skurla Perkins | Mar 1, 2018 7:11:38 AM

Data Breaches, ID Theft, Credit Card Breaches - we hear this all the time in the news.  And this is the last thing you as an owner or manager want to experience for your business!

Please take time to read this!  It could save your business!

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A Must Read for All Business Owners - How To Avoid Charge Backs

By Lynn Skurla Perkins | Jan 24, 2018 11:03:03 AM

If you accept credit cards in your business and want to avoid charge backs and/or reduce credit card fraud,  we strongly encourage you to read this article from TSYS, one of our favorite preferred credit card processors:

" Charge Backs, Why They Happen, How to Prevent Them"

See the list of the questions about charge backs answered in this article:

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Update from the Paper Industry - January 5, 2018

By Lynn Skurla Perkins | Jan 10, 2018 1:34:26 PM

Thermal Paper Roll.jpg

Update from one of our major paper suppliers:

January 5, 2018 – Thermal paper supply continues to be allocated by the mills due to the on-going leuco dye shortage.  Mills continue to search for alternative sources of supply to meet customer demand.  These sources often come at a price premium driving up prices for thermal paper.  A thermal paper surcharge was just passed to the market and will be in effect at least through the first quarter of 2018.  

As of today, neither Chinese leuco dye plant has restarted production.  The exact date for the restart of the Chinese leuco dye plants is still unknown.  When they resume manufacturing, the supply chain is expected to take months to fill.  As such, we currently project supply will remain allocated through the first half of 2018.

Our strategy with respect to thermal paper supply continues to keep Iconex in the best possible position for paper availability. 

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From All of Us at Skurla's - Happy New Year!

By Lynn Skurla Perkins | Dec 26, 2017 9:36:00 PM

We want to thank you for your continued support and business this past year - and wishing you the best for the New Year.

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Paper Industry - Good News and Not So Great News

By Lynn Skurla Perkins | Dec 14, 2017 4:39:29 PM

So the good news first - the pricing of bond paper (non-thermal paper often used in kitchen printers) has gone down, and we have lowered our prices accordingly.   We like lowering our costs, and passing the savings on to our customers!

And now, for the not so great news from the thermal paper industry:

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Good to Know If You Use a Scanner At Your Store or Retail Outlet

By Lynn Skurla Perkins | Dec 7, 2017 9:53:59 AM

If you use a scanner at your store, the State of Alaska has reminded us of the following:

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Discover Also Says "No More Signing on the Dotted Line"

By Lynn Skurla Perkins | Dec 6, 2017 11:05:49 AM

From a press release today:

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Striving for Better Communications - With Our New Phone System!

By Thomas Greenman | Nov 29, 2017 4:20:43 PM

Like most businesses, we are constantly looking for ways to improve. We have a flyer we have pinned up on the walls here that lists some of the key points we are looking to focus on for the year and one of these is: “Better communications with our customers.” 

As a technology provider, our phones are our life line to just about everything we do, whether it be assisting customers, working with vendors or communicating internally. We decided that it was time to invest in a new phone system, and we reached out to GCI for assistance in getting there.

Starting this month, our new CISCO 8800 series IP phones will be changing the way you hear from us. This new system features:

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Don't Forget to "Fall Back" on Sunday - Change Your Clocks, Change Your Batteries

By Lynn Skurla Perkins | Oct 31, 2017 9:07:15 AM

Daylight Savings Time ends Sunday, November 5th.  Don't forget to set your clocks back so that you can get that extra hour of sleep!

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What is New and Trending with Point of Sale Systems

By Lynn Skurla Perkins | Oct 26, 2017 2:30:52 PM

Runningrestaurants.com, along with their sister site, RestaurantReport.com, is dedicated to helping independent restaurants be more profitable and successful.   They recently interviewed Jordan Statt, VP of Business Development at MobileBytesabout what is new and trending with point of sale systems.

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Mastercard Says "No More Signing on the Dotted Line"

By Lynn Skurla Perkins | Oct 26, 2017 8:17:44 AM

I just read an article by Linda Kirkpatrick - Executive Vice President, U.S. Market Development at Mastercard - "No More Signing on the Dotted Line".

According to the article, Mastercard will no longer require signatures at checkout for any credit or debit purchases in Canada and the U.S. starting April 2018.  Right now the card brands (VISA, Mastercard, Discover, American Express) have thresholds for transactions that don't require a signature, typically $50.  But starting next April, Mastercard won't require a signature for any retail transactions at checkout.  I imagine that the other card brands will follow suit at some point.

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He Answers to Many Names, Just Not Tom

By Lynn Skurla Perkins | Oct 23, 2017 4:03:16 PM

Thomas Greenman came to Skurla's 9 years ago from Alabama.   (How weird is it that we have two employees from Alabama - yes, Jesse hails from that state, too.)  Thomas was originally hired as our Service Coordinator, moved up to Service Manager, then Operations and Sales.  

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Eye Opening Article - Anatomy of a Data Breach

By Lynn Skurla Perkins | Oct 4, 2017 1:45:16 PM

 

Data breach - those two words can (and should) scare the heck out of business owners.  It is everywhere in the news.  I think on some level, people are just throwing their hands up in the air at this point.  However, we don't want our customers to go through this experience - no one wants the CIA showing up at their back door or having their funds frozen because of a suspected breach.

 

To help you understand the impacts, we wanted to share this article by Justin Zeigler, the director of product development and marketing at Datacap Systems.  (Datacap Systems develops integrated payment interfaces for any type Point of Sale Application - so they are very in tune with security for point of sale systems.)  In this article, he discusses:

As a business owner, it is vital to understand the effects of a breach on your business, your customers and your employees.

Read this eye opening article below:

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Tourist Season - Yes, It is a Thing in Alaska

By Lynn Skurla Perkins | Sep 14, 2017 9:27:20 AM

It's September. What does that mean to many Alaskans? (Besides the fact that termination dust was sighted on the Chugach Mountains this morning.)

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What the Future Holds for Restaurants and Retail

By Thomas Greenman | Aug 29, 2017 3:47:28 PM

Our world is changing, quicker than some of us would like and for others, not quick enough.  All this change affects restaurants and retail like no other because your customers are on the forefront of these changes.  As your trusted Point of Sale (POS) provider, we find ourselves changing too.  We can’t just be a company that provides for you today, we also have to be able to provide for your future.  To help us do this, Skurla’s has been a member of RSPA (Retail Solutions Providers Association) for the better part of 40 years.  RSPA isn’t just for retail though.  At its heart are hundreds of POS providers and vendors, working together for a common cause: to help you.

Every year, RSPA members, vendors and partners meet at an event called RetailNOW.  I was fortunate to be able to attend and see what the future holds for restaurants and retail.  There were too many things to cover here but there were a few that stood out as key areas for merchants to take note of.

Customer engagement was one of the most popular areas that other POS dealers such as us were interested in.  A lot of this revolved around things like customer loyalty, data analytics (using it) and mobility.  These three things are fast becoming inseparable to the modern merchant.  They don’t have to exist together but when they do, it’s a big win for the customer and the merchant. 

  • Customer loyalty is a system that rewards the customer for coming back to a merchant and giving them repeat business. It’s usually offered up in the way of points that are redeemed for good and/or services.  The big change here is making it as easy as possible for not only the customers to participate but having the merchants staff understand the process and help the customers engage.  Your staff are the “face” of the business and if they are engaged in the process, they will sell it like no other.  But to make it easy, you need to make another change: mobility.
  • Mobility is a two-way street and your customers are already experts. If you don’t have the right mobility options to engage them, you’re falling behind.  New POS options have beacon technology, which enable merchants to know who is in the store or if they are close.  Utilizing this, smart merchants can know what a particular customer likes and market or sell to them direct and the customer will cheer you on for it!  But in-depth knowledge of your customer preferences takes more than just data.
  • Data analytics isn’t enough – utilizing it is key. There are plenty of companies out there who will gather data for you but what do you do with it?  Using that data in a meaningful way is the third piece of customer engagement.  Have you ever been to a store or restaurant and filled out a comment card and never received a follow up call or email?  Or maybe not seen the changes that you would have expected?  Sadly, customers see this all too often and the result is that they don’t patronize that merchant again or are dissatisfied and share their experiences with other potential or existing customers.  Having tools and systems in place to act on your data will help you better serve your customers and turn them into raving fans.
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What Can You Say About Jesse.....

By Lynn Skurla Perkins | Aug 23, 2017 2:44:34 PM

Words that come to mind when we think about Jesse Dison, our Senior Implementation Specialist:

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The Importance of Checking Your Credit Card Batches

By Lynn Skurla Perkins | Jul 23, 2017 11:42:02 AM

In some businesses, credit sales account for over 80% of their daily sales.  If this is your business, you are depositing very little cash every day.  And while most of us count for and reconcile the cash, are you reconciling your daily credit card deposit to the credit card batches that actually go into the bank?  It seems easy and automatic, but here are a few tips and tricks we have learned over the last couple of decades installing integrated credit card systems.

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